Partage by Faberge c1979

Partage by Fabergé is a fragrance that embodies the essence of sharing, launched in 1979. The name "Partage" itself carries a deep meaning, rooted in the French language, where it translates to "Sharing." This evocative name suggests a scent that is meant to be experienced and enjoyed together, enhancing the bond between individuals.

The fragrance is crafted with meticulous attention to detail, blending notes that create a captivating olfactory experience. With its launch in the late 1970s, Partage Perfume by Fabergé captures the spirit of that era while maintaining a timeless appeal.

Each spritz of Partage Perfume envelops the senses in a harmonious blend of aromas, inviting those who wear it and those around them to share in its beauty. This fragrance serves as a reminder of the joy found in connection and the significance of sharing moments of delight with others.

Partage and Cavale, two exquisite women's fragrances from Fabergé's French subsidiary, Parfums Fabergé, Inc., made their debut in Europe before gracing American shores. Their arrival in the United States in the fall of 1979 marked a significant moment in the world of perfumery. Unlike Fabergé's previous fragrances, which were often found in drug stores, Partage and Cavale were exclusively available in prestigious department stores such as Marshall Field, Bloomingdale's, and Lord & Taylor.

Partage, in particular, was a symbol of luxury, with its one-ounce bottle commanding a price of $90. For those seeking a more modest indulgence, a half-ounce option was available for $60, while a quarter-ounce encased in a golden metal container was priced at $30.

The grand unveiling of Partage took place at the illustrious 21 Club in New York, hosted by the distinguished Alice and Joe Brooks. Among the esteemed guests was the legendary actor Cary Grant, a member of Fabergé's Board of Directors, who lent an air of Hollywood glamour to the affair. Joining Grant were luminaries such as Katherine Hepburn, Alexis Smith, and Joan Fontaine, adding to the aura of elegance and sophistication.

Cary Grant's association with Fabergé extended beyond the launch party; he also graced the Lord & Taylor launch event for Partage, further cementing the fragrance's status as an icon of luxury and refinement.

Fragrance Composition: 

So what does it smell like? It is classified as a bitter green floral woody chypre fragrance for women. 

• Top notes: blackcurrant buds, aldehydes, spice oils, citrus oils, green note, flower calyx note, galbanum and Italian bergamot
• Middle notes: violet, rose, lily of the valley, orris, jasmine, lily
• Base notes: cedar, Yugoslavian oakmoss, civet, Mysore sandalwood, vetiver, Indian patchouli, Tibetan musk, amber, vanilla

Partage is a masterpiece in the realm of fragrance, epitomizing the essence of timeless elegance. It belongs to the distinguished category of bitter green floral woody chypre fragrances, a symphony of scents that captivates the senses with each delicate note.

The journey of Partage begins with a captivating burst of spicy, green florals at the top, a vibrant introduction that sets the stage for the olfactory experience to follow. This initial flourish gradually gives way to a heart dominated by the luxurious aroma of roses, delicately interwoven with other floral essences, creating a bouquet of unparalleled beauty. As the fragrance evolves, it settles into a sensual embrace of warm woods and moss, a base that exudes sophistication and allure.

Partage is a fragrance that evokes images of sun-kissed gardens and leisurely strolls through lush greenery. Its citrusy green opening, tinged with fruity nuances, gradually mellows into a lingering woodsy green aura, leaving an enchanting trail in its wake.

The meticulously crafted composition of Partage is a testament to its complexity and depth. Its top notes include blackcurrant buds, aldehydes, and an array of spice and citrus oils, complemented by the verdant freshness of galbanum and Italian bergamot. The heart of the fragrance blooms with the delicate fragrance of violet, rose, lily of the valley, and other floral treasures, while the base notes unfold to reveal a rich tapestry of cedar, oakmoss, sandalwood, vetiver, and exotic musks, all enveloped in the warm embrace of amber and vanilla.

Partage Perfume by Fabergé is more than just a fragrance; it is a timeless masterpiece that embodies the epitome of sophistication and refinement, a symphony of scents that lingers in the memory long after it has faded from the skin.

 

Bottles:

Partage Perfume by Fabergé is not just a fragrance; it's a symbol of refined elegance, encapsulated in every detail of its presentation. The 1/4 oz bottle, housed within a hinged, gold-tone metal case, stands at a statuesque height of 2-3/8 inches. Its petite yet opulent stature exudes a sense of luxury and sophistication.

The front of the bottle is adorned with exquisite gold metallic lettering, a hallmark of its distinguished heritage. This delicate touch adds an extra layer of glamour to an already captivating design. Nestled within the bottle lies a glass stopper, featuring a plastic dauber applicator, ensuring effortless and precise application of the fragrance.

Upon closer inspection, the glass reveals a mesmerizing pebbled texture, intricately woven within the sections of embossed rectangles that adorn both the bottle and the stopper. This subtle yet intricate detail adds depth and dimension to the design, enhancing its allure and sophistication.

But it's not just the bottle itself that exudes elegance; the packaging of Partage Perfume is a work of art in its own right. Presented in tones of gold and burgundy, the packaging is a visual feast for the senses, evoking a sense of grandeur and opulence. From the moment it is unveiled, Partage Perfume captivates with its exquisite craftsmanship and timeless beauty, leaving an indelible impression on all who encounter it.

Partage Perfume by Fabergé graced the shelves in an array of luxurious products, offering options to suit every preference and occasion:

• 1 oz (30ml) Parfum: The epitome of luxury, retailing for $90, this generous size allows for indulgence in the opulent fragrance of Partage.

• 0.5 oz (15ml) Parfum: A smaller size at half an ounce, retailing for $50, perfect for those who prefer a more portable option without compromising on elegance.

• 0.25 oz (8ml) Parfum in Golden Metal Case: Encased in a golden metal case, this quarter-ounce option retailed for $30, offering a touch of sophistication and convenience.

• 0.17 oz Eau de Toilette Mini: A miniature version for a subtle yet captivating fragrance experience.

• 0.5 oz Eau de Toilette Splash Mini: Another miniature option, offering a splash of Partage's enchanting aroma in a convenient size.

• 1.5 oz (45ml) Eau de Toilette Splash: A larger size for those who desire a more substantial supply of their favorite fragrance.
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• 1.7 oz (50ml) Eau de Toilette Splash: Retailing for $15, this size offers a perfect balance of affordability and luxury.

• 3.3 oz (100ml) Eau de Toilette Splash: A generous option for those who wish to immerse themselves in the essence of Partage.

• 6.7 oz (200ml) Eau de Toilette Splash: The largest size available, perfect for those who can't get enough of Partage's captivating fragrance.

• 3.3 oz (100ml) Eau de Toilette Non-Aerosol Spray: A convenient spray option for easy application.

• 5.5 oz (165ml) Eau de Toilette Non-Aerosol Spray: Another non-aerosol spray option for those who prefer a different application method.

With such a diverse range of products, Partage Perfume by Fabergé ensured that everyone could experience the timeless elegance and sophistication of this iconic fragrance.

Fate of the Fragrance:

It seems that Partage Perfume by Fabergé, despite its initial splendor and popularity, met its end relatively soon after its introduction. While the exact date of its discontinuation remains unknown, evidence suggests that it likely ceased production by 1982. Despite its short lifespan, Partage left an indelible mark on the world of perfumery, remembered fondly by those who had the privilege of experiencing its exquisite aroma. Though its time on the market was brief, its legacy of elegance and sophistication endures, a testament to the enduring power of fragrance to captivate and inspire.

In 1984, Faberge intended to come out with an upmarket, image-oriented skin care range for men under the Partage name, called Partage Skin Care. Despite its name, it had nothing to do with the female line of Partage fragrances. I believe that Faberge knew the female fragrance was a flop, but wanted to keep using the name. Faberge spent two years of extensive market research in preparation for the release of Partage Skin Care line for men. 

 Around 800 people, men and women, were interviewed and their responses had indicated that 85% of men used some toiletry or cosmetic product. According to research done by Faberge just five years earlier, it was only 50% of men. "We were interested in finding out which products were most acceptable, who bought the products and what advertising image the market was most attracted to," said Mark Bailey in 1984, who was the then-manager of men's products for Faberge. "We found that around 75% of male grooming aids are still bought by women. People had been strongly influenced by traveling overseas where men are much more aware of the way they look. They were also affected by a step up in male fashions and the influence of glossy magazine."

In searching for the most effective image for Partage, Faberge put up several advertising packages for market scrutiny. "The European modelly image, used to sell so many products these days, was rejected by our sample audience because they thought he looked 'poofy.' And the really rugged-looking guy who was out for a one night stand was found to be a real turn-off too. The market wants an image that portrays a stable, heterosexual relationship between a fairly ordinary middle class guy and girl."

The ad copies boasted: "Partage skin care range. Containing scientifically proven ingredients like Collagen and Elastin. Lightly scented. Rich and nourishing. For all the treatment and protection you need - Partage Skin Care. The best way to save face. PARTAGE FACE SAVING RANGE BY FABERGE. Face Saving After Shave." The packaging on the Partage Face Saving Moisturiser stated that it "leaves no only shine; no one will ever know you have used it, only your skin will look and feel younger."

Ultimately, the Partage Skin Care line didn't last very long. I believe it was discontinued by 1987.